We will maximize Return on Advertising Spend (ROAS) by putting your goals first and establishing a true partnership built on communication, transparency and accountability.
Our technology consultants will help you realize the benefits of programmatic buying, multi-touch attribution, custom campaign optimization algorithms, dynamic creative optimization and much more.
Through our agile approach to account management, we will tap in and out of specialized skillsets as your needs evolve, providing access to a deep bench of experts while ensuring seamless integration.
Invest in a holistic media approach that focuses on more than just activation. With Varick, programmatic integrates with the rest of your organization to transform your business.
Select ideal channels and platforms that provide the highest penetration of your audience
Design audience segments and develop a personalized communications strategy
Activate across Programmatic Display, Social, Google Marketing Platform, Amazon Marketing Services, Native, Pre-Roll and Video, OTT and CTV, Digital Audio and OOH
Dynamic optimization and creative insights deliver powerful and impactful messages
Understand performance and garner insights to power your entire marketing strategy
Vet new technology platforms and maximize the return on your current tech partners
Brand specific algorithms that will customize your campaign and give you a competitive edge
Brand safety measures ensure media quality always remains a top priority